Educational Curriculum
Hot Wheels Speedometry
When Hot Wheels decided to develop science/physics curriculum for elementary school children using Hot Wheels cars and track sets, I named the program and worked with a team of educators on ways to best teach concepts to first and second graders. I also worked on classroom kits aimed at teachers who would be facilitating the lessons.
Barbie + Tynker
Barbie partnered with Tynker—a platform designed to teach kids basic coding concepts to create lesson plans for kids that fit both brands. I worked closely with educators as well as Barbie design and brand leads, digital design and UX to create lesson plans, script voiceovers, oversee recording sessions, and work with art directors and artists to bring concepts to life. Results: Compelling on-brand lessons; over a million users since program launch.