Educational Curriculum
Hot Wheels Speedometry
When Hot Wheels decided to develop a science/physics curriculum for elementary school children using Hot Wheels cars and track sets, I named the program and worked with a team of educators on ways to best teach the concepts to first- and second-grade students. I also worked on classroom kits aimed at teachers who would be facilitating the lessons.
Barbie x Tynker
Barbie partnered with Tynker—a platform designed to teach kids basic coding concepts to develop lesson plans for children that aligned with both brands. I worked closely with educators as well as Barbie design and brand leads, digital design and UX to create lesson plans, script voiceovers, oversee recording sessions and work with art directors and artists to bring concepts to life. This resulted in compelling on-brand lessons and more than a million users since program launch.
